The Tanzanian market evolved with a distinctly regional pattern to network rollout, with each of the four tier one MNOs (Vodacom, Airtel, Tigo and Zantel) dominant in different regions. Market leaders Vodacom are particularly strong in the Arusha area, just behind them in market share are Airtel, who are dominant in the Lake Zone, while Tigo is strong in coastal areas and Zantel are very strong in Zanzibar.
Kieron Osmotherly,
September 20, 2013